ผู้จัดการแผนกกลยุทธ์และการสื่อสารแบรนด์ (Corporate Brand Strategy & Communications Manager)

รางน้ำ

สมัครงาน

หน้าที่ความรับผิดชอบโดยย่อ

1.Brand strategy
   1.1 Formulate brand and communication strategy (Communication plan, concept, big ideas) and aligned with related departments to make the campaign 360 degree.
   1.2 Planning and analysing business scenario during Covid-19.
2.Brand roll-out
    2.1 Develop campaign communication materials and word bank guideline and aligned with related departments to ensure the single-minded message.
3.Brand guideline
   3.1 Work closely with graphic team and agency to ensure the communication materials aligned with King Power brand guideline.
   3.2 Liaise as a “Brand guardian” ensure that all content is within brand guidelines and aligns to the KING POWER brand CI.
   3.3 Provide solutions and consultancy for all brand issues / problems.
4.Lean / improve process
   4.1 Distribute the marketing materials to all departments to have the same business direction.

วัตถุประสงค์ของตำแหน่ง

The primary role of SM - Corporate Brand Strategy & Communications is to develop and manage all brand campaigns for both internal and external audiences.

วันที่เปิดรับสมัคร